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Terms of Use

Website Terms of Use



These terms of use (together with the documents referred to in it) advise you of the terms under which you may make use of our website (our site), whether as a guest or a registered user. Use of our site includes accessing, browsing, or registering to use our site. Please read these terms of use carefully before you start to use our site, as these will apply to your use of the site. By using our site, you confirm that you accept these terms of use and that you agree to comply with them. If you do not agree to these terms of use, you must not use our site.


These terms of use refer to the following additional terms, which also apply to your use of our site:

Information about us is a site operated by The Reivers Road Limited (“We”). We are a limited company registered in Scotland SC586429 and we have our registered office at Clear View, Jedburgh, Roxburghshire, TD8 6PJ. 

Changes to these terms

We may revise these terms of use at any time by amending this page.

Please check this page from time to time to take notice of any changes we made, as they are binding on you.

Changes to our site

We may update our site from time to time and may change the content at any time. However, please note that any of the content on our site may be out of date at any given time, and we are under no obligation to update it.

We do not guarantee that our site, or any content on it, will be free from errors or omissions.

Accessing our site

Our site is made available free of charge unless otherwise specified.

We do not guarantee that our site, or any content on it, will always be available or be uninterrupted. Access to our site is permitted on a temporary basis. We may suspend, withdraw, discontinue or change all or any part of our site without notice. We will not be liable to you if for any reason our site is unavailable at any time or for any period.

You are responsible for making all arrangements necessary for you to have access to our site.

You are also responsible for ensuring that all persons who access our site through your internet connection are aware of these terms of use and other applicable terms and conditions, and that they comply with them.

Your account and password

If you are provided with, a user identification code, password or any other piece of information as part of our security procedures, you must treat such information as confidential. You must not disclose it to any third party.

We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our reasonable opinion you have failed to comply with any of the provisions of these terms of use.

If you know or suspect that anyone other than you knows your user identification code or password, you must promptly notify us at

Intellectual property rights

We are the owner or the licensee of all intellectual property rights in our site, and in the material published on it.  Those works are protected by copyright laws and treaties around the world. All such rights are reserved.

Acceptable Use Policy


Together with our website terms and conditions of use, this policy governs how you may use our website (our site), which is provided by us free of charge.

References in this policy to our site includes the following websites and all associated subdomains and web pages.

You should read this policy carefully before using our site.

By accessing or using our site or otherwise indicating your consent, you agree to use our site in accordance with this policy and the documents referred to within.

If you do not agree with or accept any of this policy, you should stop using our site immediately.

If you have any questions about our site, please contact us by:


This means acceptable use policy

This means any text, images, videos, audio or other multimedia content, software or other information or material submitted by you or other users to this site.

This has the meaning given to it in the first paragraph.

This means any text, images, video, audio or other multimedia content, software or other information or material submitted to or on the site.

We, us or our
This means The Reivers Road Ltd.

You or your
This means the person accessing or using the site or its content

We reserve the right, at our sole discretion, to change, modify, add or remove portions of this policy at any time. It is your responsibility to check this policy periodically for changes. Your continued use of the site following the posting of changes will mean that you accept and agree to the changes.

Acceptable use of the site

Our site is for your personal and non-exclusive use only. As long you comply with this policy and the Terms of Use, the Reivers Road Ltd. grants you a personal, non-exclusive, non-transferable limited privilege to enter and use our site.

Our Site is primarily to be used for the following:
to allow users to view and purchase products from the Reivers Road Ltd.

Use of our Site in any other way, including in contravention of any restriction on use in this Policy, is not permitted. If you do not agree with the terms of this policy, you may not use our site.


As a condition of your use of our site, you agree;

Interactive Services

We may make bulletin boards, chat rooms, comments board, reviews or other communication services which invite submissions (‘interactive services’) available on our site.

We are not obliged to monitor or moderate submissions to interactive services.

We may remove or edit any Submissions to any of the interactive services whether they are moderated or not.

Submission Standards

Any submission or communication to users of our site must conform to standard accuracy., decency and lawfulness, which shall be applied in our discretion, acting reasonably. In particular, you warrant that any submission or communication is:

Linking and Framing

You may create a link to our site from another website without our prior written consent provided no such link;


We shall apply the terms of this policy in our absolute discretion. In the event of your breach of this Policy we may terminate or suspend your use of our site, remove or edit submissions, disclose submissions to law enforcement authorities or take any action we consider necessary to remedy the breach.


We will try to resolve any disputes with you quickly and efficiently.
If you are unhappy with us, please contact us as soon as possible.
If you and we cannot resolve a dispute using our complaint handling procedure, we will;

If you want to take court proceedings, the relevant courts of the United Kingdom will have exclusive jurisdiction in relation to these Terms.
Relevant United Kingdom law will apply to these terms.

Privacy Policy

The Reivers Road Ltd is committed to protecting and respecting your privacy.

This policy (together with our website terms of use) set out the basis in which any personal data we collect from you, or that you provide to us, will be processed by us.  Please read the following carefully to understand our views and practices regarding your personal data and how we will treat it.

The rules on processing of personal data are set out in the General Data Protection Regulation (GDPR).

Our pledge to you:

1. Definitions

Data controller: A controller determines the purposes and means of processing personal data.

Data processor: A processor is responsible for processing personal data on behalf of a controller.

Data subject: Natural person

Categories of data: Personal data and special categories of personal data

Personal data: The GDPR applies to ‘personal data’ meaning any information relating to an identifiable person who can be directly or indirectly identified by reference to an identifier (as explained in Article 6 of GDPR). For example, name, passport number, home address or private email address. Online identifiers include IP addresses and cookies.

Special categories personal data: The GDPR refers to sensitive personal data as ‘special categories of personal data’ (as explained in Article 9 of GDPR). The special categories specifically include genetic data, and biometric data where processed to uniquely identify an individual. Other examples include racial and ethnic origin, sexual orientation, health data, trade union membership, political opinions, religious or philosophical beliefs.

Processing: means any operation or set of operations which is performed on personal data or on sets of personal data, whether by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

Third party: means a natural or legal person, public authority, agency or body other than the data subject, controller, processor and persons who, under the direct authority of the controller or processor, are authorised to process personal data.

2. Who are we?

The Reivers Road Limited is the data controller. This means we decide how your personal data is processed and for what purposes. For all data matters contact

3. What personal information will The Reivers Road Ltd. collect about me?

The privacy policy tells you:

4. Information we collect from you and the categories of personal data concerned.

We may collect and process the following data about you: You may give us information about you by filling in forms on our website or by corresponding with us by phone, email or otherwise. This includes information you provide when you register to use our site, subscribe to our service, apply to become a member, participate in social media functions on our site, enter a competition, promotion or survey, and when you report a problem with our site or your audio trail or merchandise orders.

We require your personal data to deliver, your audio trail, merchandising order or email subscription. We collect and process the following data about you:

5. When you use our digital services

Web Analytics

We use website log files, cookies, digital analytics (Google) to gather information about how people use our website ( ).

We do not collect or store your personal information (e.g. your name or address) in our website analytics.  However, we can recognise that behaviours belong to a single person. The information collected helps us investigate whether our website meets its users’ needs as well as to evaluate how our website can be improved. We store information about what pages you visit, how long you are on the site, how you got here and what you clicked on.

Website log files collect your IP address, when you visited the site and the pages you visited. IP address is a numeric code assigned to a device based on your geographical location. 

Cookies are small text files which are delivered onto your computer by websites that you visit. Our use of cookies is integral to both the current visitor experience and how we shape and grow our web-based services in the future.

Digital Analytics & DoubleClick

Digital analytics tools such as Google Analytics and DoubleClick may be used to record anonymous user’s interaction with the Reivers Road website ( ). This data may then be used to retarget users through advertising on other websites, therefore an individual’s behaviour on one of our websites may result in them being retargeted with advertising related to the pages they visited or actions they took on the site.

You may opt out of the DoubleClick cookie by visiting the Google advertising opt-out page or you may opt out of our use of Analytics by visiting the Google Analytics opt-out page.

Remarketing Lists for Search Ads (RSLA)

Third party vendors, including Google, use cookies to serve ads based on a user’s prior visits to the Reivers Road website.

We may also use cookies to serve ads based on a user’s prior visits to our website, as well as to develop remarketing lists for customised campaigns.

Users may opt out of Google’s use of cookies by visiting the Google advertising opt-out page. In addition, you may also opt out of third party vendor’s use of cookies by visiting the Network Advertising Initiative opt out page.

The Reivers Road App

When you download the Reivers Road iOS or Android app and start using the app, non-personally identifiable, device data is collected to improve the future experience for you and other people using the app.

The data is collected by Zudu Limited, the company responsible for the development, maintenance and improvement of all the Reivers Road Ltd. mobile apps. Legitimate interest is the lawful basis under which the data is being processed.

The data collected relates to your actions in the app and your location. No personally identifiable data is collected. The data that is collected is related to the app ID and client ID. The app ID is used to identify the app. The client ID is used to correlate events from the same app instance (app on a specific device).

The data is stored on your device and transferred to Braintree Web Services, a market leader in data storage. The data will only be processed with a time lag (1-7 days), as we never need to know where the devices are in real time. The data is being collected to allow historical analysis and the understanding this brings to making improvements to the service. The data will be stored indefinitely. The data will be aggregated to produce reports and heatmaps which will be shared to government bodies (such as, Scottish Enterprise), tourism groups, academic institutions and the public. The reports and heatmaps will not include any reference to, or possible way to access or identify, client IDs.

The in-app usage behaviour data will be used to improve the overall experience and function of the app and to identify new useful features to develop.

The Reivers Road app cannot be used without giving us permission to collect location-based data. You will need to give us permission in the on-boarding journey or turn on your GPS as the app needs to deliver accurate location-based content to you.  Map pins and notifications are based on our Reivers Pass partners offering customer benefits to you.

If you have any queries on the collection, storage or processing of data please email your query to:

6. What is our legal basis for processing your personal data?

Our lawful basis for processing your general personal data is for the consent of the data subject in order to deliver your membership, merchandise order, and continue to receive communication on news and updates from the Reivers Road.

More information on lawful processing can be found on the ICO website.

7. Sharing your personal data

Your personal data will be treated as strictly confidential. We will never share your personal data with our partners or any third parties unless you agree/ opt-in.

8. Providing us with your personal data

We require your personal data as it is a requirement of your account or merchandise order.

9. Your rights and your personal data

Unless subject to an exemption under the GDPR, you have the following rights with respect to your personal data:

10. Transfer of Data Abroad

We do not transfer personal data outside the EEA.

11. Automated Decision Making

We do not use any form of automated decision making in our business.

12. Further processing

If we wish to use your personal data for a new purpose, not covered by this Data Privacy Notice, then we will provide you with a new notice explaining this new use prior to commencing the processing and setting out the relevant purposes and processing conditions.

13. Changes to our privacy policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, will be sent to you by e-mail. Please check back frequently to see any updates or changes to our privacy policy.

14. How to make a complaint

To exercise all relevant rights, queries or complaints please in the first instance contact

If this does not resolve your complaint to your satisfaction, you have the right to lodge a complaint with the Information Commissioners Office on 0303 123 1113 or via email or at the Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF, England.

Cookie Policy

Information about our use of cookies

Our website uses cookies to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site. [By continuing to browse the site, you are agreeing to our use of cookies.]

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive.

We use the following cookies:

Strictly necessary cookies. These are cookies that are required for the operation of our website. They include, for example, cookies that enable you to log into secure areas of our website, use a shopping cart or make use of e-billing services.

Analytical/performance cookies. They allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.

Functionality cookies. These are used to recognise you when you return to our website. This enables us to personalise our content for you, greet you by name and remember your preferences (for example, your choice of language or region).

Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.

[Please note that third parties (including, for example, advertising networks and providers of external services like web traffic analysis services) may also use cookies, over which we have no control. These cookies are likely to be analytical/performance cookies or targeting cookies]

You block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our site.

Third Party Policy


The use of any product, service or feature available through the web site at  (the “Website”) by any user of the Website is governed by the following rules:

This Website makes information from third parties available, including but not limited to articles, news reports, blog postings, videos, company information, and other data (the “Third Party Content”). Users acknowledge and agree that the Third Party Content is not created or endorsed by The Reivers Road Limited. The provision of Third Party Content is for general information only and does not constitute a recommendation to do or omit to do any action. It is further acknowledged that the Third Party Content provided comes from sources believed to be reliable and that no guarantees are made by this website or the providers of the Third Party Content as to its accuracy, completeness and/or timeliness. Neither The Reivers Road Ltd nor any business offering products or services through the Website nor any provider of Third Party Content may be held liable for decisions or actions made based on reliance on or use of Third Party Content; nor for any liability that may arise due to delays, interruptions or inaccuracies in the delivery of the Third Party Content.

Please drive carefully; many roads are unfenced and you may find sheep and lambs on the road. We recommend that you look at this link:




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Terms of use | Acceptable use policy | Privacy Policy | Cookie policy